2018-2019
were troubling years for aviation. Multiple carriers have gone out of business.
But for some more established carriers, revenue and passenger loads are strong.
However, competition from low-cost carriers and price sensitivity result in
airlines failing due to small market movements. Input costs like fuel to wages
may vary sharply, leaving a carrier in dire straits.
Jet
Airways (India), Iceland’s WOW and Thomas Cook have all gone bust. Northwest to
Continental were absorbed by Delta and United respectively. Air2there, a New
Zealand carrier closed in July 2018; Air Costa Rica closed in July 2019 after
two years; Air Link, an Australian carrier closed after 47 years in operation; NextJet,
a 16-year-old Swedish carrier closed in May 2018 and so too Sparrow, another
Swedish carrier, declared bankrupt in June 2018. (And that’s not the full
list).
But
why did they collapse?
One
of the most difficult things in running an airline is projecting accurately the
costs involved. Very little, in terms of overheads, is fixed. Fuel costs are a
significant expense for airlines and variations will make budgeting really
tough. Fuel costs constituted 23.5% of total expenses in 2018. Any variation
upward could “break the camel’s back”. Reuters says labour costs have surpassed
fuel in 2016. IATA estimated airlines lose USD5 billion globally due to rising
employment costs.
In
many markets, supply exceeds demand. Overcapacity means the weakest will not
survive. An example of that was Monarch in 2017. Flights may have grown but
fares have dropped – putting pressure on margins.
Rapid
growth of networks, fleet and services is usually another reason. It doesn’t
mean one does not grow but growth has to be in a measured way. Primera Air is
an example of too fast too soon. Then there is ATC (air traffic controllers)
strikes which ruined carriers operating on a shoe string.
Getting
new investors to avert an adverse situation could be a problem. When talks
break down, airlines have no choice but to close – WOW Air, Cobalt and Thomas
Cook are examples. The trick is to build a cash-pile in good times, grow
measuredly and try to project several scenarios on costs and revenue over very
short-term periods. Then perhaps one could reasonably fly through a turbulence.
What
about MAS? That’s another story!
Reference:
1.
Joanna Bailey, Why Have So Many Airlines Collapsed In The Past Year? https://simpleflying.com/
2.
James Asquith, The Biggest Airlines To Ever Go Bankrupt www.forbes.com
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