Photo by VnExpress/Ngoc Thanh
IATA
anticipates airlines could lose up to USD113 billion due to Covid-19. This is
revenue impact. Airline share prices have fallen on average by 25%, six times
greater than SARS outbreak in 2003.
Airlines
have grounded large parts of their fleet, cut routes and suggested staff take
unpaid leave for 2 or more weeks. Governments need to stabilize situation with
relief on taxes, charges and other direct temporary infusion as the bankers
“enjoyed” in 2008. Cathay Pacific, Lufthansa, EasyJet, Alitalia, Finnair and
Air China/ China Eastern/ China Southern are doing what is required.
Meanwhile,
the UK airline, Flybe, has gone into administration, placing some of the blame
on the coronavirus outbreak. But there were problems at the firm, which was
rescued from collapse just a year ago.
What
went wrong at Flybe, which was Europe's largest regional airline?
1.
Operating regionally made it vulnerable
Flybe
operated about 40% of regional UK flights, so it was particularly exposed to
anything that went wrong in the domestic market.
This
meant a recent fall in demand prompted by the coronavirus outbreak just added
to its list of woes at home. It already had to contend with storms disrupting
travel, and the effects of Brexit.
There
was also a constant pressure on the airline to be competitive with rail and
road travel.
2.
It operated in an incredibly competitive market
Aviation
is a notoriously competitive industry at the best of times. The UK is
particularly competitive, with Flybe squeezed between major airlines such as
British Airways and the big low-cost carriers like Ryanair and EasyJet.
At
the same time, average fares have fallen, squeezing margins and leaving no room
for mistakes. When the carrier was taken over by a consortium last February, it
was posting losses of around £20m a year.
3.
It paid more tax than other airlines
Many
Flybe routes were domestic, placing it at a tax disadvantage. Airlines have to
pay Air Passenger Duty (APD), a tax per passenger on flights taking off in the
UK. For international flights, Air Passenger Duty only has to be paid on the
route out of the country.
But
for journeys within the UK, APD is paid both on departure and arrival. The levy
is thought to have cost Flybe more than £100m a year, something it had long
complained about.
The
government was considering a cut in APD on domestic flights to help Flybe,
which operated more than half of UK internal flights outside London. But this
was unlikely to come into effect until next year, as the UK is wary of
contravening EU state aid rules while still in the Brexit transition period.
4.
It had too many planes
A
decade ago, Flybe was listed on the stock market as part of an ambitious
pan-European expansion plan. The listing raised money to buy more planes,
including an £850m order for 35 Embraer 175 jets to "underpin" its
expansion into Western Europe. But for years after that it struggled with
overcapacity.
5.
The owners wanted different things
Over
the past decade, Flybe has been rebranded twice, gone through four chief
executives and neared collapse three times. It has also undergone several
restructurings. A year ago, the carrier was bought for £2.2m by a consortium of
Virgin Atlantic, Stobart Group and Cyrus Capital.
But
the owners "were strange bedfellows" who wanted different things from
the acquisition, says John Strickland, an aviation analyst at JLS Consulting.
"We
had two airlines with very different business models. Virgin was interested in
Flybe to feed more passengers into its long-haul flights into its airports at
Heathrow and Manchester, while Stobart flies regional routes itself. "Cyrus
Capital were venture capitalists looking to make a return on their investments.
None of these were compatible with each other, and I'm sure they had different
opinions over time," he told the BBC.
What
about Asian airlines?
Asian
airlines are set to lose US$27.8b as demand shrivels amid virus outbreak.
Reference:
1. COVID-19 could cost airlines up to
US$113 billion in lost revenue this year: IATA, 5 March 2020, CAN
2. Flybe collapse: Five things that went wrong,
5 March 2020, BBC News
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